USE CASE

Next-level brand activations with experiential impact

At Infinite Form, we create immersive brand activations that cut through the noise, spark interaction and leave a lasting impression. From live product launches and seasonal campaigns to mobile-first experiences and digital microsites, our activations merge creative storytelling with innovative technology to deliver measurable impact.

Whether it’s an AR-powered filter, a magic mirror at retail, or a QR-triggered microsite that extends a campaign into the digital space, we design activations that are interactive, shareable and unforgettable. Our expertise spans VR, AR, MR, bespoke apps, gamification and large-scale installations – all tailored to your campaign goals and your audience, wherever they are. Working with global brands and agencies, we’ve delivered activations that drive engagement, amplify reach and build stronger connections with audiences across both physical and digital touchpoints.

THE CHALLENGE

Creating brand activations that spark conversation, amplify reach beyond events and deliver measurable impact.

Experiential brand solutions

Today’s marketing activations need to do more than turn heads, they need to connect with audiences in ways that inspire action, spark conversation and create memories. Infinite Form delivers immersive brand experiences that work across live, digital and hybrid campaigns.

Every activation is bespoke, built around your brand objectives, audience behaviours and campaign channels. From creative concept and production to digital build, on-site install and live support, we deliver seamless activations with measurable results.

Augmented reality and mixed reality experiences – from AR filters and virtual try-ons to magic mirrors and interactive overlays, we bring campaigns to life with playful, shareable content that bridges digital and physical.
Interactive and gamified product journeys – NFC-enabled displays, QR-linked microsites, mobile games and competitive challenges turn product discovery into active engagement that builds affinity and rewards participation.
Immersive environments and installations – projection-mapped spaces, 360° displays and hybrid activations transform venues into memorable experiences that captivate audiences and amplify brand storytelling.
Custom apps and intelligent platforms – campaign-specific apps, social extensions and AI-powered activations extend reach, personalise storytelling and provide data-driven insights to refine future campaigns.

PROJECT GALLERY

“The Ghost Ship game is a really fun way for us to engage with Adnams fans and reach out to those new to the brand. Innovation is at the heart of everything we do… therefore it is important for us to give customers fun and innovative ways to access the Adnams brand.”

Emma Hibbert, Marketing Director, Adnams

“Utilising 360 video technology has allowed us to create a spectacular interactive experience that gives fans the opportunity to follow in the footsteps of the players as they emerge from the tunnel on match-day. Our partnership with Ricoh and Infinite Form has enabled us to produce a stunning piece of content that we sincerely hope will make our fans proud but will also capture the imagination of the wider football community.”

Karim Virani, Head of Digital Marketing, West Ham United

“We knew from the start that we wanted it to be fun and engaging and overall enhance the day. The clever use of AR by Infinite Form has meant that we can provide our guests with a portal into the digital world, where they can do things that they can’t experience in real life. The Infinite Form team has worked incredibly hard to make the AR elements extremely user-friendly and highly enjoyable to elevate the attraction even further.”

Adam Goymour, Director of Goymour Group, ROARR!

“Infinite Form’s expertise and dedication have truly elevated our projects to new heights. Their creativity, professionalism, and technical prowess make them a valuable partner, and we look forward to many more successful collaborations in the future.”

Shiraz Creative, Agency Partner