Capturing the essence of family fun through immersive storytelling
Hoseasons, one of the UK’s leading short-break providers, wanted to showcase the excitement of its Sandymouth Holiday Resort in Cornwall. We created five 360º films capturing the resort’s wide range of activities – from surfing and archery to zorbing and water walking – giving families a dynamic, first-hand view of the fun waiting for them on their next getaway.
The challenge
Sandymouth Holiday Resort combines family-friendly activities with Cornwall’s stunning coastal setting, making it one of Hoseasons’ most popular destinations. The goal was to highlight the resort’s energy and variety in a way that would inspire families to book their stay. Traditional video could only go so far, so we needed to find a format that felt truly immersive and engaging. Our challenge was to capture five different activities – archery, water walking, body zorbing, surfing and the pirate ship playground – from unique perspectives that would convey the excitement of being there, while keeping the content easily shareable and web-optimised.

The process
To capture the action from every angle, we built a custom underwater rig and a bespoke tracking dolly, allowing us to film shots with real impact. Each of the five 360º videos told a short story with text overlays that highlighted the fun and family atmosphere of Sandymouth Holiday Resort. The films were optimised for social media and hosted on a custom-built 360º web player featuring an interactive map. Visitors could explore each activity by clicking through to the corresponding video, complete with a clear call-to-action encouraging them to book their next Hoseasons adventure.

The outcome
The Go Active 360º campaign gave Hoseasons a compelling, interactive way to showcase the excitement of Sandymouth Holiday Resort. The combination of immersive visuals and smart design drew audiences in, letting potential visitors experience the resort’s activities virtually before booking. Hosted on a dedicated 360º web platform and promoted across social channels, the films helped drive traffic to the Hoseasons website while inspiring families to plan their own adventures. By blending creativity and technology, the project brought the resort’s spirit of fun and exploration vividly to life online.

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